We’re looking for a CRM Freelancer with Braze expertise to support B2B lifecycle and ad-hoc campaigns. This role blends campaign execution, technical setup, analytics, and copy quality.
Key responsibilities:
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Build, launch & optimize B2B CRM campaigns in Braze email & in-app
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Create and manage Braze Canvases, including A/B testing & performance iteration
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Use Liquid for dynamic personalization and advanced logic
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Build/localize templates; manage localization workflows
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Analyze performance via Looker dashboards and provide optimization insights
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Collaborate with stakeholders; QA campaigns and review/refine marketing copy
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Leverage AI tools to streamline campaign production, analysis & workflows
Must-have skills:
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Strong Braze expertise (Canvas, segmentation, personalization, Liquid)
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Solid HTML/CSS for emails/templates
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High technical literacy; experience with automation tools
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Analytical mindset + strong communication skills
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B2B lifecycle marketing experience
Nice to have: SQL, Databricks, broader MarTech experience
Location: Remote (CET Timezone)
Start: March 2026
Capacity: 30hrs p/w
Initial Contract Length: 3 Months
Darwin Recruitment is acting as an Employment Business in relation to this vacancy.
